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POP Korean Poprocks Rebrand
Group Project by Emily Pai, Ashley Dang, Jacob Johnson, & Kat Kim | 2021
A cross-cultural rebrand of the classic American candy Poprocks. The brand assets for this packaging are updated and adapted for sales in the South Korean Market. We've created a fun and original story that is conveyed through all three designs.
Created in Figma, Photoshop, Indesign, Illustrator.
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